The book · Notion Press · 2024
Product Sense
Engineering Your Ideas into Reality
A practical guide to hardware product development, from the first idea through design, prototyping and manufacturing to a product that is ready for market. It pairs theory with lessons learned in practice: the common pitfalls, how to innovate around them, and the mindset that technology startups need.
Prescribed as a textbook at APJ Abdul Kalam Technological University, Kerala
Outside India: Kindle on Amazon.com
01 · Details
Formats and ISBNs
English · Technology & Engineering
- Paperback
- ISBN 979-8-89277-847-3246 pages, 6 × 9 in. Sold in India by Notion Press.
- eBook
- ISBN 979-8-89277-999-9Released 15 May 2024. Kindle (Amazon.in) and EPUB (Kobo India).
- Publisher
- Notion Press, 2024Author: Dr. K.R. Suresh Nair.
02 · Inside
From idea to market-ready product
The book maps the life cycle of hardware product development, from the first idea to a market-ready product, blending theory with practical lessons. It covers:
- Ideation
- Design
- Prototyping
- Manufacturing, through to a market-ready product
- The common pitfalls, and how innovation and strategic thinking help you get past them
It is written for people building technology startups, and its cover calls it "a must read for entrepreneurs & inventors".
03 · In the classroom
A university textbook
Product Sense is prescribed as a textbook at APJ Abdul Kalam Technological University (KTU), Kerala. At KTU it is the main text for the course Design Thinking and Product Development.
The university's Board of Studies chairman has said about 37,500 students a year will study it.